You are an IMC Manager of a company or starting

You are an IMC Manager of a company or starting a company. Write an Integrated Marketing Communication Plan (IMC).
Develop and write an alternative IMC plan that involves the company you currently work for or the company you want to start up. You must address the following in your IMC plan.
Brief background, of company its products/services and its marketing objectives.

Information on the target audience segment analysis.

Don't use plagiarized sources. Get Your Custom Essay on
You are an IMC Manager of a company or starting
Just from $7/Page
Order Essay

Develop at least 3-5 communication (advertising) objectives – such as developing brand awareness, promoting product/services and company knowledge, influence interests or consumer attitudes, developing, the product’s image or influencing the purchase intentions.

Choose one of the alternative styles of creative advertising and justify your communication objectives ethical issues.

Develop a media plan – select the media vehicle(s) you will use to achieve your objectives and creative strategy. Justify your use of specific media based on how communicates with your target market.

Provide details of its evaluations/how will you measure IMC plan effectiveness.

Estimate the cost of your order

{{total || ""}}
Paper format
  • 275 words per page
  • 12 pt Arial/Times New Roman
  • Double line spacing
  • Any citation style (APA, MLA, Chicago/Turabian, Harvard)

Try it now!

Calculate the price of your order

Total price:

How it works?

Follow these simple steps to get your paper done

Place your order

Fill in the order form and provide all details of your assignment.

Proceed with the payment

Choose the payment system that suits you most.

Receive the final file

Once your paper is ready, we will email it to you.

Order your essay today and save 16% with the discount code SUMMERFEST20